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Programs
Design-focused pathways, studio energy, electives, and work-based learning presented as colorful interactive missions.
Manhattan design high school
Build your future in a 3D world.
A colorful landing-page concept for New Design High School, reimagined like a playful Minecraft-style universe where creativity, design, community, and student life feel like a game you actually want to enter.
Meet Pico ✦ your guide
Hey! Welcome to New Design High. I’m Pico, your pencil guide. Tap me and I’ll show you around this colorful future world.
design • community • student life • coffee shop • rooftop events • family support • lower east side • design your future design • community • student life • coffee shop • rooftop events • family support • lower east side • design your future
Choose your quest.
The landing page organizes New Design High like an immersive game map. Each block opens a path into the school’s world.
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Community
Reflecting the current site, the school becomes more than a high school: a coffee shop, design shop, event space, and community hub.
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Student Life
Showcase student artwork, athletics, student voices, and alumni wins with animated block-style cards and highlights.
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Admissions
A clearer, more welcoming application funnel for students and families with prominent CTAs and quick next steps.
Not just a high school.
This concept keeps the spirit of the current site and turns it into a stronger visual story: New Design as a place for creativity, culture, youth development, and real community.
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Design Shop
Feature fashion, design, art, and merchandise in a world that feels made by student creators.
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Coffee Shop
Give the coffee shop its own visual identity as a welcoming social anchor within the school ecosystem.
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Rooftop Events
Highlight fashion shows, events, and the school’s unique spaces with big, playful, high-impact tiles.
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Family Support
Bring student and family resources closer to the top of the experience so support feels immediate and easy to access.
Apply in 3 steps.
A friendlier admissions section for mobile and desktop. The information is simplified, clearer, and more visual.
Prototype goals
This concept is focused on making the first impression feel exciting for students while still staying useful for families.
- Minecraft-like 3D visual language
- Cute pencil guide greeting visitors on arrival
- Responsive layout for desktop + mobile
- Brighter NDHS-inspired color story
1
Open MySchools
Students begin with their NYC MySchools account and explore high school options including New Design.
2
Choose New Design
Add New Design High to the list and make the application flow feel simple, friendly, and not intimidating.
3
Visit + connect
Encourage campus visits, family questions, and direct contact with a clearer bridge between online browsing and real conversations.
Visit the world IRL.
A clear final section for location, contact, and next action.
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350 Grand Street
Lower East Side, Manhattan. A stronger location card helps the school feel real, grounded, and easy to visit.
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(212) 475-4148
Quick access to the school’s phone number, plus prominent contact buttons in the full build.
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Ask a question
For the next round, we can add inquiry forms, event RSVP flows, and student/family contact routing.
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Next build phase
This prototype can evolve into a full multi-page site or a stronger homepage concept for stakeholder review.